I love social software and interesting data.
I'm 28. I love cooking and trying new food.
I live in Brooklyn, NY Bayonne, NJ.
Contact me at david.lifson@gmail.com.
I'm the co-founder of Postling, a unified dashboard for small businesses.
It's important to me to give back to the startup community, so if you are interesting in hearing my thoughts about your startup, sign up for my office hours or send me an email.
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What I find so fascinating about this marketing message is that it presumes that owning one’s own data and “connecting directly” with friends is somehow relevant to people — as though it’s a big problem that people have been complaining about for years, and that Opera has finally answered the call. But I think they’re missing the big picture here — or intentionally obscuring it — which is that, while the idea of owning your own data may be attractive to neo-libertarians and open source geeks — most people really don’t care and are happy to outsource storage of their data to someone else who can be responsible for backing up their data and fending off hackers. 200 million Facebook users can’t be wrong, right?
Thoughts on Opera Unite | FactoryCity
Len Lodish, Wharton marketing professor, came and spoke at DreamIt last night. Easily the best speaker we’ve had. Among the many fantastic nuggets he imparted last night was “Talk to people about benefits, not features.”
I feel like Opera, the geeky niche browser that it is, has fallen into this trap. Great, you’ve embedded a web server into my browser. Nice feature. What’s the benefit? What problem does this solve for me? Why do I care?
Frankly, I’m surprised. With tech and business people these days getting so hot and bothered by “cloud services” thanks to it’s scalability properties and the existence of free / cheap web services like Flickr / delicious / Facebook / Tumblr, why am I trying to store data on my local machine and serving it out to people over my underwhelming internet connection? Why am I tempting the fates and hoping my hard drive doesn’t die, or managing to do regular backups?
This smells like a push from the righteous Data Portability crowd.
