I love social software and interesting data.
I'm 28. I love cooking and trying new food.
I live in Brooklyn, NY Bayonne, NJ.
Contact me at david.lifson@gmail.com.
I'm the co-founder of Postling, a unified dashboard for small businesses.
It's important to me to give back to the startup community, so if you are interesting in hearing my thoughts about your startup, sign up for my office hours or send me an email.
My other sites:
Our research has shown that while email marketing volumes have increased substantially, email remains a highly-effective channel for communication,” said Kevin Mabley, SVP of strategic & analytic consulting, Epsilon. “The top performers are those taking advantage of lifecycle triggers to send timely, relevant emails. These marketers are capturing preferences, both explicit through preference centers and opt-in pages and implicit such as web activity, response and engagement activity.
Q209 Email Open Rates Average 22%
Email is boring and old, but IMHO still much more valuabe communication channel than social media.
(via tedr)
Agreed. As an aside, Alexis suggested to me that clicks / opens is one good way to measure the effectiveness of an email’s content. Makes sense to me.
